Touch : building your brand in the experience economy /

Leveraging the brand.
Published: (2016)

Brand equity.
Published: (2016)

Personal branding for dummies /
by: Chritton, Susan
Published: (2014)

Brand, meet story : how to create engaging content to win business and influence your audience /
by: Pemberton Levy, Heather
Published: (2016)

Charity water, trends and brand imperatives.
Published: (2015)

Detroit venture partners, customer data, and branding.
Published: (2013)

Me, incorporated? personal branding & the meaning of work.
Published: (2017)

Visual branding : a rhetorical and historical analysis /
by: McQuarrie, Edward F., et al.
Published: (2016)

Uber-branding : how to create desire beyond utility, value or reason.
Published: (2016)

Audio branding : using sound to build your brand /
by: Minsky, Laurence, et al.
Published: (2017)

The physics of brand : understand the forces behind brands that matter /
by: Keller, Aaron, et al.
Published: (2016)

Disruptive marketing : what growth hackers, data punks, and other hybrid thinkers can teach us about navigating the new normal /
by: Colon, Geoffrey
Published: (2016)

Experiential marketing : a practical guide to interactive brand experiences /
by: Smilansky, Shaz
Published: (2018)

Brand fans : lessons from the world's greatest sports brands /
by: Smith, Aaron, 1972-
Published: (2017)

Branding the nation, the place, the product /
Published: (2018)

Branded protest /
Published: (2019)

Customer experience branding : driving engagement through surprise and innovation /
by: Gad, Thomas
Published: (2016)

Going viral, positioning and brand marketing.
Published: (2013)

Developing brands with qualitative market research /
by: Chandler, Jon
Published: (2010)

Stand Out! : Building Brilliant Brands For The World We Live In.
by: McGurk, Brian
Published: (2020)

Experiential marketing : secrets, strategies, and success stories from the world's greatest brands /
by: Smith, Kerry, 1963-, et al.
Published: (2016)

Digital branding : a complete step-by-step guide to strategy, tactics, tools and measurement /
by: Rowles, Daniel
Published: (2018)

Holistic approaches to brand culture and communication across industries /
Published: (2018)

The marketing complex : why modern marketers need to manage multiplicity /
by: Lury, Giles
Published: (2017)

Bella, millennials, and brand repositioning.
Published: (2014)

The brand marketing book : creating, managing, and extending the value of your brand /
by: Marconi, Joe
Published: (2000)

Creating a brand identity : a guide for designers /
by: Slade, Catharine
Published: (2016)

The activation imperative : how to build brands and business by inspiring action /
by: Rosen, William, 1963-, et al.
Published: (2017)

Brand meaning : meaning, myth and mystique in today's brands /
by: Batey, Mark
Published: (2016)

Public relations, branding and authenticity : brand communications in the digital age /
by: Rees, Sian (Associate professor)
Published: (2020)

Get different : marketing that can't be ignored! /
by: Michalowicz, Mike
Published: (2021)

Brands with a conscience : how to build a successful and responsible brand /
Published: (2016)

Platform : the art and science of personal branding /
by: Johnson, Cynthia (Marketing consultant)
Published: (2019)

Decoding Coca-Cola : a biography of a global brand /
Published: (2021)

Strategic branding.
Published: (2016)

Competitive branding strategies : managing performance in emerging markets /
by: Rajagopal, 1957-
Published: (2019)