rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Hospitality marketing and consumer behavior
    sub title: creating memorable experiences
  name:
    name part: Jauhari, Vinnie
    role:
      role term: editor.
  name:
    name part: EBSCOhost
  type of resource: text
  genre: bibliography
  genre: Electronic books.
  origin info:
    place:
      place term: onc
    date issued: 2017
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource.
  table of contents: Consumer experiences : an introduction / Vinnie Jauhari -- Creating memorable consumer experiences : insights from the hospitality and tourism industry / Navdeep Kaur Kular -- Creating memorable experiences : lessons from the world's top 10 hotels / Halimin Herjanto and Sanjaya S. Gaur -- Dimensional analysis of customer experience in the civil aviation sector / Vinay Chauhan and Deepak Manhas -- Dimensions of retail service convenience in emerging market settings : a qualitative investigation / Shaphali Gupta and Dinesh Sharma -- Assessing quality of food, service and customer experience at a restaurant : the case of a student-run restaurant in the USA / Bharath M. Josiam, Rosa Malave, Charles Foster, and Watson Baldwin -- An exploratory study of competencies required to cocreate memorable customer experiences in the hospitality industry / Sonia Bharwani and Vinnie Jauhari -- Exploration of service quality factors in the restaurant industry : a study of selected restaurants in the New Delhi region / Gaurav Tripathi and Kartik Dave -- Consumer behaviour in restaurants : assessing the importance of restaurant attributes in consumer patronage and willingness to pay / H.G. Parsa, Kirti Dutta, and David Njite -- Driving value through pricing : strategies adopted by managers in price-sensitive and fierce competitive markets / Anjana Singh and Kamal Manaktola -- Managing technologies for consumer engagement / Parul Wasan -- Social media and engaging with consumers in the hospitality sector / Navdeep Kaur Kular -- Heritage hotels in India : offering unique experiences to customers with sustainable practices as a differentiator / Parul G Munjal and Sandeep Munjal.
  note: edited by Vinnie Jauhari, PhD.
  note: Electronic resource.
  note: Includes bibliographical references and index.
  subject:
    topic: Hospitality industry
    topic: Marketing
  subject:
    topic: Consumer behavior
  classification: TX911.3.M3 H674 2017
  classification: 647.94068/8
  classification: cci1icc
  classification: coll13
  related item:
    title info:
      title: Hospitality marketing and consumer behavior
    origin info:
      publisher: Toronto ; Waretown, NJ, USA : Apple Academic Press, 2017
    identifier: (DLC) 2016058093
  related item:
    identifier: (DLC) 2016057229
  related item:
    title info:
      title: Advances in hospitality and tourism book series
  identifier: 9781315341996 (electronic bk.)
  identifier: 1315341999 (electronic bk.)
  identifier: 9781771883788
  identifier: 1771883782
  identifier: http://proxy.library.tamu.edu/login
  record info:
    record content source: NhCcYBP
    record creation date: 210624
    record change date: 20211018101307.0
    record identifier: in00004395380