Business Intelligence and Modelling : Unified Approach with Simulation and Strategic Modelling in Entrepreneurship /

This book highlights interdisciplinary insights, latest research results, and technological trends in Business Intelligence and Modelling in fields such as: Business Intelligence, Business Transformation, Knowledge Dissemination and Implementation, Modeling for Logistics, Business Informatics, Busin...

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Bibliographic Details
Corporate Author: SpringerLink (Online service)
Other Authors: Sakas, Damianos P. (Editor), Nasiopoulos, Dimitrios K. (Editor), Taratuhina, Yulia (Editor)
Format: eBook
Language:English
Published: Cham : Springer International Publishing : Imprint: Springer, 2021.
Edition:1st ed. 2021.
Series:Springer Proceedings in Business and Economics,
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:This book highlights interdisciplinary insights, latest research results, and technological trends in Business Intelligence and Modelling in fields such as: Business Intelligence, Business Transformation, Knowledge Dissemination and Implementation, Modeling for Logistics, Business Informatics, Business Model Innovation, Simulation Modelling, E-Business, Enterprise and Conceptual Modelling, et cetera The book is divided into eight sections, grouping emerging marketing technologies together in a close examination of practices, problems and trends. The chapters have been written by researchers and practitioners that demonstrate a special orientation in Strategic Marketing and Business Intelligence. This volume shares their recent contributions to the field and showcases their exchange of insights.
Physical Description:1 online resource (XIX, 539 pages 129 illustrations, 34 illustrations in color.)
ISBN:9783030570651
ISSN:2198-7254
DOI:10.1007/978-3-030-57065-1