Consumer behaviour and the arts : a marketing perspective /

Bibliographic Details
Main Authors:	Colbert, François (Author), d'Astous, Alain (Author)
Corporate Author:	ProQuest (Firm)
Format:	Book
Language:	English
Published:	Abingdon ; New York : Routledge, 2021.
Series:	Discovering the Creative Industries Ser
Subjects:	Consumer behavior. Arts > Marketing. Marketing. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Item Description:	Electronic resource.
Physical Description:	1 online resource.
Bibliography:	Includes bibliographical references and index.
ISBN:	9780429558177 0429558171