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The cult of We : WeWork, Adam Neumann, and the great startup delusion /

Bibliographic Details
Main Authors: Brown, Eliot (Author), Farrell, Maureen, 1979- (Author)
Corporate Author: ProQuest (Firm)
Format: eBook
Language:English
Published: New York : Crown, an imprint of Random House, a division of Penguin Random House LLC, [2021]
Edition:First edition.
Subjects:
Neumann, Adam, > 1979-
WeWork (Firm)
New business enterprises > United States > Case studies.
Business enterprises > United States > Finance > Case studies.
Business failures > United States.
Electronic books.
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • Prologue: The summit
  • The husbler
  • Greenhorns
  • Famous energy
  • Physical Facebook
  • Manufacturing community
  • The cult of the founder
  • Activate the space
  • Me over We
  • Mutual fund FOMO
  • Bubbling over
  • Catnip for millennials
  • Banking bros
  • Taking over the world
  • Friends in high places
  • It's tricky
  • One billion dollars per minute
  • Neumann & Son
  • Crazy train
  • Revenue, mutiple, valuation
  • Community-adjusted profit
  • Adam's ARK
  • The $3 trillion triangle
  • Summer camp
  • Shoes off, souls inside
  • Flying high
  • Both Mark and Shiryl
  • Broken fortitude
  • Diseconomies of scale
  • Guitar house
  • The plunge before the plunge
  • To the energy of We
  • Twenty to one
  • WeWTF: the s-I sh*t show
  • A setting son
  • Paranoia
  • The fall of Adam
  • DeNeumannization
  • Break of shame
  • Epilogue.