Crowd-based business models : using collective intelligence for market competitiveness /

Bibliographic Details
Main Author: Rajagopal (Author)
Corporate Author: ProQuest (Firm)
Format: eBook
Language:English
Published: Cham : Palgrave Macmillan, [2021]
Subjects:
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • Section I: The Crowd Foundation
  • Chapter 1: Crowdsourcing
  • Chapter 2: Crowdfunding
  • Chapter 3: Crowd-based Business Modeling
  • Section: II Crowd Dynamics in Business
  • Chapter 4: Decision Space: Collective Intelligence
  • Chapter 5: Crowd-based Business Leadership and Strategies
  • Chapter 6: Technology and Generation Next Business
  • Chapter 7: Consumer Behavior and Cognitive Theories
  • Chapter 8: Crowd-based Service Design
  • Section III: Times Ahead
  • Chapter 9: Future Perspectives.