The New Elements of Digital Transformation /
Recent advances in digital technology and the shift to digital activity accelerated by COVID-19 make digital mastery more essential than ever. In this article, Didier Bonnet of IMD and George Westerman of MIT's Sloan School reappraise the elements of digital capability and identify where the op...
| Main Authors: | , |
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| Corporate Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
MIT Sloan Management Review,
2020.
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| Edition: | 1st edition. |
| Subjects: | |
| Online Access: | Connect to this electronic resource |
| Summary: | Recent advances in digital technology and the shift to digital activity accelerated by COVID-19 make digital mastery more essential than ever. In this article, Didier Bonnet of IMD and George Westerman of MIT's Sloan School reappraise the elements of digital capability and identify where the opportunities lie for gaining competitive advantage in customer experience, internal operations, employee experience, and business model innovation, as well as the digital platforms needed to access them. |
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| Item Description: | Electronic resource. |
| Physical Description: | 1 online resource (9 pages) |
| Format: | Mode of access: World Wide Web. |