Gender equality and nation branding in the Nordic region /
This book explores how gender equality, a central part of the Nordic imaginary, is used in the political communication of Nordic states. The analyses presented move beyond conventional images and discourses of Nordic gender- and women-friendliness by critically investigating how and to what extent g...
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| Other Authors: | , , |
| Format: | Book |
| Language: | English |
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London ; New York :
Routledge,
2021.
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| Series: | Routledge studies in gender and global politics.
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| Subjects: |
Table of Contents:
- Notes on contributors
- Foreword / Cynthia Enloe
- Introduction / Eirinn Larsen, Sigrun Marie Moss and Inger Skjelsbæk
- 'The gender-progressive Nordics' : a matter of history / Eirinn Larsen
- Variations on shared themes : branding the Nordics as gender-equal / Katarzyna Jezierska and Ann Towns
- Applying the brand or not? challenges of Nordicity and gender equality in Scandinavian diplomacy / Sigrun Marie Moss
- Keeping Sweden on top : rape and legal innovation as nation-branding / May-Len Skilbrei
- Trouble in paradise? Icelandic gender-equality imaginaries, national rebranding and international reification / Irma Erlingsdóttir
- Protecting the brand? the hesitant incorporation of gender equality in the peace nation / Inger Skjelsbæk and Torunn L. Tryggestad
- A useful tool? images of the Nordics in Swiss quota debates / Stéphanie Ginalski
- Silenced at the border : Norwegian gender-equality policies in national branding / Cathrine Holst and Mari Teigen
- Not so exceptional after all? Nordic gender equality and controversies linked to the convention on the elimination of all forms of discrimination against women / Anne Hellum
- Creating gender exceptionalism : the role of global indexes / Tori Loven Kirkebø, Malcolm Langford and Haldor Byrkjeflot
- Afterword : gendering the brand? / Halvard Leira.