Brand storytelling in the digital age : theories, practice and application /

Bibliographic Details
Main Author: Moin, S. M. A. (Author)
Corporate Author: ProQuest (Firm)
Format: eBook
Language:English
Published: Cham, Switzerland : Palgrave Macmillan, [2020]
Series:Palgrave pivot.
Subjects:
Online Access:Connect to the full text of this electronic book

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