Big data on campus : data analytics and decision making in higher education /

Bibliographic Details
Corporate Author:	Project Muse
Other Authors:	Zheng, Henry Y. (Editor), Webber, Karen L. (Editor)
Format:	eBook
Language:	English
Published:	Baltimore : Johns Hopkins University Press, 2020.
Subjects:	Universities and colleges > Administration > Data processing. Electronic books.
Online Access:	Connect to the full text of this electronic book

Table of Contents:

Data analytics and the imperatives for data-informed decision-making in higher education / Karen L. Webber and Henry Zheng
Big data and the transformation of decision making in higher education / Braden Hosch
Predictive analytics and its uses in higher education / Henry Zheng and Ying Zhou
Limitations in data analytics : potential misuse and misunderstanding in data reports and visualizations / Karen L. Webber and Jillian N. Morn
Guiding your organization's data strategy : the roles of university senior leaders and trustees in strategic analytics / Gail B. Marsh and Rachit Thariani
Data governance, data stewardship and the building of an analytics organizational culture / Rana Glasgal and Valentina Nestor
Data analytics and decision-making in admissions and enrollment management / Tom Gutman and Brian P. Hinote
Predictive analytics, academic advising, early alerts, and student success / Timothy M. Renick
Constituent relationship management and student engagement lifecycle / Cathy O'Bryan, Chris Tompkins, and Carrie Hancock Marcinkevage
Learning analytics for learning assessment : complexities in efficacy, implementation, and broad use / Carrie Klein, Jaime Lester, Huzefa Rangwala, and Aditya Johri
Using data analytics to support institutional financial and operational efficiency / Lindsay K. Wayt, Susan M. Menditto, J. Michael Gower, and Charles Tegen
Data-informed decision-making and the pursuit of analytics maturity in higher education / Karen L. Webber and Henry Y. Zheng.