rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Kiss, Bow, or Shake Hands, Sales and Marketing
    sub title: The Essential Cultural Guide-From Presentations and Promotions to Communicating and Closing
  name:
    name part: Morrison, Terri
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: Conaway, Wayne
    role:
      role term: author.
  name:
    name part: Safari, an O'Reilly Media Company
  type of resource: text
  genre: Electronic books.
  origin info:
    place:
      place term: xx
    date issued: 2011
    edition: 1st edition.
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource (304 pages)
  abstract: How do you break the ice in the UAE? When do you present a contract in China? How close should you stand to a South Korean? Kiss, Bow, or Shake Hands: Sales and Marketing is an informative, entertaining guide that shows you what to do-and what to avoid-in any given sales or marketing situation, from Argentina to South Africa. It provides the expert knowledge you need to gather data in diverse cultures, properly present your products, and close deals around the world. "As the global community comes closer together, Kiss, Bow, or Shake Hands: Sales & Marketing will be a valuable resource to every person in every industry around the world." -Gil A. Cardon, Convention Manager, Japan National Tourism Organization "Just as you can be a connoisseur of wine, Kiss, Bow or Shake Hands: Sales and Marketing can help make you a connoisseur of cultures, philosophies, business behaviors, and social practices. Read it not just for work, but for the human side as well." -Giuseppe G. B. Pezzotti, Senior Lecturer, Cornell University School of Hotel Administration "Terri has accurately and succinctly captured the key issues that businesspeople or tourists need to know when traveling. It is spot-on, and a very valuable resource!" -Thomas M. Feifar, Director of Foreign Military Sales, NAVISTAR Defense
  note: Morrison, Terri.
  note: Electronic resource.
  note: Electronic reproduction. Boston, MA : Safari, Available via World Wide Web. 2012.
  note: Mode of access: World Wide Web.
  subject:
    topic: Marketing
  subject:
    topic: Consumer behavior
  identifier: 9780071718417
  identifier: 9780071714044
  identifier: https://proxy.library.tamu.edu/login
  record info:
    record creation date: 080513
    record change date: 20260129211158.6
    record identifier: in00004255685