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Leadership in Action : Dividends and Interest - Out of Focus /

Most textbooks identify Robert Merton as the father of the modern focus group. One of the more influential sociologists of our time.

Bibliographic Details
Main Author: Chappelow, Craig (Author)
Corporate Author: Safari, an O'Reilly Media Company
Format: eBook
Language:English
Published: Center for Creative Leadership, 2004.
Subjects:
Electronic books.
Online Access:Connect to this electronic resource
Description
Summary:Most textbooks identify Robert Merton as the father of the modern focus group. One of the more influential sociologists of our time.
Item Description:Electronic resource.
Physical Description:1 online resource (2 pages)
Format:Mode of access: World Wide Web.