Essential knowledge for the aspiring media professional /

"Essential Knowledge for the Aspiring Media Professional provides readers with the skillset needed to produce professional, high-quality video content in today's competitive media landscape. The author draws on over two decades of industry experience to offer strategies for how to develop...

Full description

Bibliographic Details
Main Author: Zaffuto, JS (John Stephen) (Author)
Format: Book
Language:English
Published: London : Routledge, 2020.
Subjects:
Description
Summary:"Essential Knowledge for the Aspiring Media Professional provides readers with the skillset needed to produce professional, high-quality video content in today's competitive media landscape. The author draws on over two decades of industry experience to offer strategies for how to develop a sense of design, adopt a holistic approach to the media production process, and craft a distinct idea for a project's intent and form. In five in-depth chapters, the book delves into topics ranging from pre-production and planning processes to technical considerations and post-production methods. It concludes with an overview of career opportunities for aspiring media-makers. This book is an invaluable resource for students and professionals alike looking to hone creative production techniques within a broad range of formats and environments, particularly those requiring effective marketing and advertising-oriented content"--
Item Description:Includes index.
Physical Description:pages cm
ISBN:9780367405595
0367405598
9780367405571
0367405571