Walking the Walk : Having Your Customers Love You /
This Element is an excerpt from Do You Matter?: How Great Design Will Make People Love Your Company (ISBN: 9780137142446) by Robert Brunner and Stewart Emery. Available in print and digital formats. A process, not an event: achieving total commitment to building a design-driven company, from top to...
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| Format: | eBook |
| Language: | English |
| Published: |
PH Professional Business,
2010.
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| Edition: | 1st edition. |
| Subjects: | |
| Online Access: | Connect to this electronic resource |
| Summary: | This Element is an excerpt from Do You Matter?: How Great Design Will Make People Love Your Company (ISBN: 9780137142446) by Robert Brunner and Stewart Emery. Available in print and digital formats. A process, not an event: achieving total commitment to building a design-driven company, from top to bottom. Even companies that get on the path of being design driven may have rogue cells in their DNA that can multiply to become a potentially fatal flaw. The risk is almost always around losing the magic that got them where they were, backing away from a living approach that ensured freshness and ongoing vision.... |
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| Item Description: | Electronic resource. |
| Physical Description: | 1 online resource (13 pages) |
| Format: | Mode of access: World Wide Web. |