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Innovation Leaders : How Senior Executives Stimulate, Steer and Sustain Innovation /

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Innovation leaders promote and address the innovation agenda in their company. Through personal conviction or competitive necessity they are obsessed with providing superior value to customers through innovation. They know how to mobilize their staff behind concrete innovation initiatives and do not...

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Bibliographic Details
Main Author: Deschamps, Jean Philippe (Author)
Corporate Author: Safari, an O'Reilly Media Company
Format: eBook
Language:English
Published: Jossey-Bass, 2008.
Edition:1st edition.
Subjects:
Electronic books.
Online Access:Connect to this electronic resource

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