Emotional, sensory, and social dimensions of consumer buying behavior /

Bibliographic Details
Corporate Author:	IGI Global Online
Other Authors:	Elmashhara, Maher Georges, 1984- (Editor), Soares, Ana Maria, 1968- (Editor)
Format:	eBook
Language:	English
Published:	Hershey, PA : IGI Global, Business Science Reference, [2020]
Series:	Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
Subjects:	Consumer behavior. Retail trade. Electronic books.
Online Access:	Connect to the full text of this electronic book

Similar Items

Consumer behavior & sustainability.
Published: (2016)

The Routledge companion to consumer behavior /
Published: (2017)

Global observations of the influence of culture on consumer buying behavior /
Published: (2017)

Assortment and merchandising strategy : building a retail plan to improve shopper experience /
by: Berkhout, Constant
Published: (2019)

Socio-economic perspectives on consumer engagement and buying behavior /
Published: (2017)

How consumers decide /
Published: (2008)

Predicting trends and building strategies for consumer engagement in retail environments /
Published: (2019)

Methods in consumer research.
Published: (2018)

Consumer value : a framework for analysis and research /
Published: (2002)

Methods in consumer research.
Published: (2018)

Consumer social values /
Published: (2019)

Young consumer behaviour : a research companion /
Published: (2018)

Sensory marketing : theoretical and empirical grounds /
by: Hultén, Bertil, 1949-
Published: (2015)

Handbook of research methods in consumer psychology /
Published: (2019)

Context and cognition in consumer psychology : how perception and emotion guide action /
by: Foxall, G. R.
Published: (2018)

Influencing behavior.
Published: (2016)

Retail marketing strategy : delivering shopper delight /
by: Berkhout, Constant
Published: (2015)

Consumer behavior theories : convergence of divergent perspectives with applications to marketing and management /
by: Rajagopal, 1957-
Published: (2018)

Hedonism, Utilitarianism, and Consumer Behavior : Exploring the Consequences of Customer Orientation /
by: Scarpi, Daniele
Published: (2020)

Analyzing the strategic role of neuromarketing and consumer neuroscience /
Published: (2020)

Decoding the irrational consumer : how to commission, run and generate insights from neuromarketing research /
by: Bridger, Darren
Published: (2015)

The customer journey, event experiences, and engagement.
Published: (2013)

Consumer behaviour and analytics /
by: Smith, Andrew, 1967 March 27-
Published: (2020)

Addiction as consumer choice : exploring the cognitive dimension /
by: Foxall, G. R.
Published: (2016)

Understanding consumer decision making : the means-end approach to marketing and advertising strategy /
Published: (2000)

Consumer behaviour and the arts : a marketing perspective /
by: Colbert, François, et al.
Published: (2021)

The why of consumption : contemporary perspectives on consumer motives, goals, and desires /
Published: (2003)

Handbook of consumer finance research /
Published: (2008)

Buying and selling : how trading shapes our world /
Published: (2008)

The soul of the new consumer : authenticity -- what we buy and why in the new economy /
by: Lewis, David, 1942-
Published: (2000)

Mobile marketing channel : online consumer behavior /
by: Shareef, Mahmud Akhter, 1966-, et al.
Published: (2016)

The psychology of consumer profiling in a digital age /
by: Gunter, Barrie
Published: (2016)

Multi-channel marketing, branding and retail design : new challenges and opportunities /
Published: (2016)

The connected consumer /
by: Dinesh Kumar, U.
Published: (2016)

The fluid consumer : next generation growth and branding in the digital age /
by: Correia, Teo
Published: (2017)

The aging consumer : perspectives from psychology and marketing /
Published: (2021)

Contemporary consumer culture theory /
Published: (2017)

The influence of values on consumer behaviour : the value compass /
by: Kostelijk, Erik
Published: (2017)

Neuromarketing : exploring the brain of the consumer /
by: Żurawicki, Leon
Published: (2010)

Retailer and consumer in New England.
Published: (1928)