http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
principles and practices for effective learning
Includes bibliographical references and index.
Peter M. Smudde has had 16 years of industry experience, including an executive-level position and consulting, and 18 years as a professor of public relations. Dr. Smudde holds the rank of professor and is the associate executive director of Illinois State University's School of Communication, Normal, Illinois, where he also is the coordinator of the PR program, which has Certification in Education for Public Relations (CEPR) through the Public Relations Society of America (PRSA), and was a faculty adviser for Public Relations Student Society of America (PRSSA) chapters for 14 years.