Integrated marketing communication : putting the human person at the core /

Bibliographic Details

Main Author:	Kliatchko, Jerry G. (Author)
Corporate Author:	ProQuest (Firm)
Format:	eBook
Language:	English
Published:	Newcastle upon Tyne, UK : Cambridge Scholars Publishing, 2020.
Subjects:	Communication in marketing. Electronic books.
Online Access:	Connect to the full text of this electronic book