Digital marketing strategies for tourism, hospitality, and airline industries /

Bibliographic Details
Corporate Author:	IGI Global Online
Other Authors:	Santos, Jose Duarte, 1966- (Editor), Silva, Oscar Lima, 1970- (Editor)
Format:	eBook
Language:	English
Published:	Hershey, PA : IGI Global, [2020]
Series:	Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
Subjects:	Airlines > Technological innovations. Hospitality industry > Technological innovations. Telemarketing. Tourism > Technological innovations. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Item Description:	Electronic resource.
Physical Description:	1 online resource.
Bibliography:	Includes bibliographical references and index.
ISBN:	1522597859 9781522597858
DOI:	10.4018/978-1-5225-9783-4