Business Analytics for Managers : Taking Business Intelligence beyond Reporting /

"While business analytics sounds like a complex subject, this book provides a clear and non-intimidating overview of the topic. Following its advice will ensure that your organization knows the analytics it needs to succeed, and uses them in the service of key strategies and business processes....

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Bibliographic Details
Main Authors: Laursen, Gert (Author), Thorlund, Jesper (Author)
Corporate Author: Safari, an O'Reilly Media Company
Format: eBook
Language:English
Published: Wiley, 2010.
Edition:1st edition.
Subjects:
Online Access:Connect to this electronic resource