APA (7th ed.) Citation

Fishel, C., Donatone, F., & Mathewson, J. (2010). Audience, Relevance, and Search: Targeting Web Audiences with Relevant Content (1st edition.). IBM Press.

Chicago Style (17th ed.) Citation

Fishel, Cynthia, Frank Donatone, and James Mathewson. Audience, Relevance, and Search: Targeting Web Audiences with Relevant Content. 1st edition. IBM Press, 2010.

MLA (9th ed.) Citation

Fishel, Cynthia, et al. Audience, Relevance, and Search: Targeting Web Audiences with Relevant Content. 1st edition. IBM Press, 2010.