Data-Driven Marketing and Social Media /

As one of the more obvious use cases for data and analysis, social media provides vast amounts of real-time information that organizations can put to use-if they know how to make sense of it. In this O'Reilly video collection, several business experts demonstrate how social media can reveal sur...

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Bibliographic Details
Main Author: O'Reilly Media, Inc (Author)
Corporate Author: Safari, an O'Reilly Media Company
Format: eBook
Language:English
Published: O'Reilly Media, Inc., 2014.
Edition:1st edition.
Subjects:
Online Access:Connect to this electronic resource
Description
Summary:As one of the more obvious use cases for data and analysis, social media provides vast amounts of real-time information that organizations can put to use-if they know how to make sense of it. In this O'Reilly video collection, several business experts demonstrate how social media can reveal surprising insights about your users and your company. Each video segment comes from presenters at Data-Driven Business Day, a unique feature of the Strata 2014 conference.
Item Description:Videorecording.
Physical Description:1 online resource (1 video file, approximately 53 min.)
Format:Mode of access: World Wide Web.