Brilliant Marketing, 3rd Edition /

Marketing has never been so important because business has never been so competitive. Brilliant Marketing shows anyone how they can devise and execute winning marketing strategies. With practical advice from start to finish, this updated new edition gives you the lowdown on what works and how you ca...

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Bibliographic Details
Main Author: Hall, Richard (Author)
Corporate Author: Safari, an O'Reilly Media Company
Format: eBook
Language:English
Published: Pearson Business, 2016.
Edition:3rd edition.
Subjects:
Online Access:Connect to this electronic resource
Description
Summary:Marketing has never been so important because business has never been so competitive. Brilliant Marketing shows anyone how they can devise and execute winning marketing strategies. With practical advice from start to finish, this updated new edition gives you the lowdown on what works and how you can succeed with your campaigns. Brilliant outcomes: ·    Understand the ideas, actions, campaigns that make a real difference. ·    Get a complete marketing skill-set to seduce and inspire. ·    Be a master of strategy - from thinking to planning to execution.
Item Description:Electronic resource.
Physical Description:1 online resource (368 pages)
Format:Mode of access: World Wide Web.