Helena Rubinstein : the adventure of beauty /
A daring pioneer in the world of cosmetics, Helena Rubinstein succeeded in building a commercial empire in just a few years. Embracing female emancipation, she saw beauty and body care treatments as a means of giving women both power and freedom. She carefully cultivated her own image to promote her...
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Paris :
Flammarion,
[2019]
|
| Edition: | English edition. |
| Subjects: |
| Summary: | A daring pioneer in the world of cosmetics, Helena Rubinstein succeeded in building a commercial empire in just a few years. Embracing female emancipation, she saw beauty and body care treatments as a means of giving women both power and freedom. She carefully cultivated her own image to promote her products and revolutionized ideas about advertising and publicity. She was also a visionary patron of the arts, and built up one of the twentieth century's most significant collections of modern and African art, haute couture, and jewelry. Constantly in search of everything new and proud of her nonconformist tastes, she commissioned up-and-coming, avant-garde architects to furnish her beauty salons and homes. This book recounts the life and legacy of this exceptional woman, one of the world's most successful. From Vienna and Melbourne to London, Paris, New York, and Tel Aviv, it traces her fortunes and recounts the origins of the modern beauty revolution. -- |
|---|---|
| Item Description: | Translation of: Helena Rubinstein : l'aventure de la beauté. Published on the occasion of the exhibition Helena Rubinstein: l'aventure de la beauté, held at the Musée d'Art et d'Histoire du Judaïsme, Paris, March 20-August 25, 2019. "Revisits and develops the concept behind the exhibition: Helena Rubinstein: die Schönheitserfinderin, conceived by Danielle Spera and Iris Meder, and shown at the Jüdisches Museum in Vienna, October 18, 2017-May 6, 2018"--Title page verso. |
| Physical Description: | 254 pages : illustrations (some color), portraits, facsimiles ; 28 cm |
| Bibliography: | Includes bibliographical references (page 251). |
| ISBN: | 9782080204028 2080204025 |