rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Driving Growth Through Innovation, 2nd Edition
  name:
    name part: Tucker, Robert
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: Safari, an O'Reilly Media Company
  type of resource: text
  genre: Electronic books.
  origin info:
    place:
      place term: xx
    date issued: 2008
    edition: 2nd edition.
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource (240 pages)
  abstract: For many companies, mastering "innovation" is a daunting challenge yet an urgent necessity. In this groundbreaking book, corporate innovation guru Robert B. Tucker offers a practical, straightforward approach you can use to design and implement a systematic, growth-generating innovation process that is right for your company or business unit. You'll enjoy the stories and gain valuable insights from Tucker's study of firms that have launched successful innovation initiatives. And you will avoid their mistakes while benefiting from their best practices. You'll learn how to: Cultivate a culture that makes innovation everybody's responsibility and unleashes bottled-up potential for change "Mine" the future and seize new opportunities to deliver superior solutions to customers Establish an "idea management" system so good ideas don't get lost-or show up in the hands of your competitors Fortify your firm's "idea factory" to increase the speed to market of new products, services, process improvements, and business models Lead an innovation initiative and build buy-in with senior management This second edition has been completely revised and updated throughout. It includes a new Innovation Self-Assessment Instrument, so you can evaluate current culture and practices in an objective way, and a discussion of the newly emerging position of chief innovation officer.
  note: Tucker, Robert.
  note: Electronic resource.
  note: Electronic reproduction. Boston, MA : Safari, Available via World Wide Web. 2008.
  note: Mode of access: World Wide Web.
  identifier: 9781576755549
  identifier: 9781576754955
  identifier: https://proxy.library.tamu.edu/login
  record info:
    record creation date: 090513
    record change date: 20260130160947.6
    record identifier: in00004129825