Digital Disciplines : Attaining Market Leadership via the Cloud, Big Data, Social, Mobile, and the Internet of Things /

Leverage digital technologies to achieve competitive advantage through market-leading processes, products and services, customer relationships, and innovation How does Information Technology enable competitive advantage? Digital Disciplines details four strategies that exploit today's digital t...

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Bibliographic Details
Main Authors: Weinman, Joe (Author), Wiersema, Fred (Author)
Corporate Author: Safari, an O'Reilly Media Company
Format: eBook
Language:English
Published: Wiley, 2015.
Edition:1st edition.
Subjects:
Online Access:Connect to this electronic resource