Consumer behaviour and analytics /

The Routledge companion to consumer behavior /
Published: (2017)

The influence of values on consumer behaviour : the value compass /
by: Kostelijk, Erik
Published: (2017)

Methods in consumer research.
Published: (2018)

Consumer value : a framework for analysis and research /
Published: (2002)

Decoding the irrational consumer : how to commission, run and generate insights from neuromarketing research /
by: Bridger, Darren
Published: (2015)

Celebrity fans and their consumer behaviour : autoethnographic insights into the life of a fan /
by: Wohlfeil, Markus, 1969-
Published: (2018)

Understanding consumer decision making : the means-end approach to marketing and advertising strategy /
Published: (2000)

Methods in consumer research.
Published: (2018)

Consumer social values /
Published: (2019)

Handbook of research methods in consumer psychology /
Published: (2019)

Selected writings on financial and economical behaviours in the new economy /
Published: (2019)

Creating value with big data analytics : making smarter marketing decisions /
by: Verhoef, Peter C.
Published: (2016)

Haptic sensation and consumer behaviour : the influence of tactile stimulation in physical and online environments /
by: Racat, Margot, et al.
Published: (2020)

Mobile marketing channel : online consumer behavior /
by: Shareef, Mahmud Akhter, 1966-, et al.
Published: (2016)

The customer journey, event experiences, and engagement.
Published: (2013)

Advertising, brands and consumer behaviour : the Indian context /
by: Ramesh Kumar, S., et al.
Published: (2020)

Analyzing the strategic role of neuromarketing and consumer neuroscience /
Published: (2020)

Global observations of the influence of culture on consumer buying behavior /
Published: (2017)

The psychology of consumer profiling in a digital age /
by: Gunter, Barrie
Published: (2016)

Understanding green consumer behaviour : a qualitative, cognitive approach /
by: Wagner, Sigmund A., 1966-
Published: (2003)

The connected consumer /
by: Dinesh Kumar, U.
Published: (2016)

Neuromarketing : exploring the brain of the consumer /
by: Żurawicki, Leon
Published: (2010)

Consumer behaviour in tourism /
by: Horner, Susan, et al.
Published: (2016)

Content pillars.
Published: (2014)

CVs, lead generation and customer engagement.
Published: (2015)

The next economy : will you know where your customers are? /
by: Ettenberg, Elliott
Published: (2002)

Influencing behavior.
Published: (2016)

Marketing manipulation : a consumer's survival manual /
by: Kamins, Michael A.
Published: (2019)

The fluid consumer : next generation growth and branding in the digital age /
by: Correia, Teo
Published: (2017)

Predictive analytics for marketers : using data mining for business advantage /
by: Leventhal, Barry
Published: (2018)

Context and cognition in consumer psychology : how perception and emotion guide action /
by: Foxall, G. R.
Published: (2018)

Emotional, sensory, and social dimensions of consumer buying behavior /
Published: (2020)

The why of consumption : contemporary perspectives on consumer motives, goals, and desires /
Published: (2003)

Encouraging participative consumerism through evolutionary digital marketing : emerging research and opportunities /
by: Kaufmann, Hans Ruediger, 1958-, et al.
Published: (2017)

Exploring the rise of fandom in contemporary consumer culture /
Published: (2017)

The aging consumer : perspectives from psychology and marketing /
Published: (2021)