rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Design Sprint
  name:
    name part: Banfield, Richard
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: Lombardo, C.
    role:
      role term: author.
  name:
    name part: Wax, Trace
    role:
      role term: author.
  name:
    name part: Safari, an O'Reilly Media Company
  type of resource: moving image
  genre: videorecording
  genre: Electronic videos.
  origin info:
    place:
      place term: xx
    date issued: 2015
    edition: 1st edition.
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource (1 video file, approximately 1 hr., 26 min.)
  abstract: More than 500 new apps enter the market every day, making it that much harder for your design team to build a successful digital product. This video course shows you how to reduce your risk of failure by using design sprints, a unique process that enables your team to prototype and test a digital product idea within a week. You'll discover that you don't need to spend lots of time and money on a minimal product to validate an idea when a simple prototype will help you gain just as much information and insight. This video workshop takes you through the five steps involved in a sprint: Clarify the problem at hand, and identify the needs of potential users Explore solutions through brainstorming and sketching exercises Distill your ideas into one or two solutions that you can test Prototype your solution and bring it to life Test the prototype the solution with people who would use it Get up to speed with design sprints and learn how you can incorporate the process into your organization. Richard Banfield is the CEO and Co-Founder of Boston-Based User Experience Agency Fresh Tilled Soil, Richard wears the strategic hat around the office. He's worked his way up the web marketing food chain, starting with online ad sales at MultiChoice, Africa's largest TV and Internet media business. Richard was in the thick of it during the heady dot-com years, founding Acceleration, an international e-marketing business headquartered in London. He has never met a whiteboard he didn't like. C. Todd Lombardo's background is grounded in science, engineering, and design. He currently works at Constant Contact's InnoLoft as an innovation architect, where he works with startup teams as well as internal teams to push the boundaries of the organization with design and innovation. C. Todd is also a member of the adjunct faculty at Madrid's prestigious IE Business School, where he teaches elective courses on creativity, innovation, design-thinking and communication. After a career in user exper…
  note: Banfield, Richard.
  note: Videorecording.
  note: Electronic reproduction. Boston, MA : Safari, Available via World Wide Web.
  note: Mode of access: World Wide Web.
  identifier: 9781491939994
  identifier: https://proxy.library.tamu.edu/login
  record info:
    record creation date: 171115
    record change date: 20260129231407.5
    record identifier: in00004115823