APA (7th ed.) Citation

Blanchard, T., Behera, D., & Bhatnagar, P. (2019). Data Science for Marketing Analytics (1st edition.). Packt Publishing.

Chicago Style (17th ed.) Citation

Blanchard, Tommy, Debasish Behera, and Pranshu Bhatnagar. Data Science for Marketing Analytics. 1st edition. Packt Publishing, 2019.

MLA (9th ed.) Citation

Blanchard, Tommy, et al. Data Science for Marketing Analytics. 1st edition. Packt Publishing, 2019.