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Haptic sensation and consumer behaviour : the influence of tactile stimulation in physical and online environments /

Bibliographic Details
Main Authors: Racat, Margot (Author), Capelli, Sonia (Author)
Corporate Author: ProQuest (Firm)
Format: eBook
Language:English
Published: Cham, Switzerland : Palgrave Macmillan, [2020]
Series:Palgrave pivot.
Subjects:
Consumer behavior.
Marketing > Psychological aspects.
Haptic devices.
Touch.
Electronic books.
Online Access:Connect to the full text of this electronic book
Description
Item Description:Electronic resource.
Physical Description:1 online resource.
Bibliography:Includes bibliographical references and index.
ISBN:9783030369224 (electronic bk.)
3030369226 (electronic bk.)