Museums and millenials : engaging the coveted patron generation /
In Museums and Millenials: Engaging the Coveted Patron Generation, author Jaclyn Spainhour offers a new and innovative approach to attracting and retaining the interest of millennial patrons through an easy-to-implement and practical self-assessment based on the successes (and failures) of other mus...
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Lanham, Maryland :
Rowman & Littlefield,
[2019]
|
| Series: | American Association for State and Local History book series.
|
| Subjects: |
| Summary: | In Museums and Millenials: Engaging the Coveted Patron Generation, author Jaclyn Spainhour offers a new and innovative approach to attracting and retaining the interest of millennial patrons through an easy-to-implement and practical self-assessment based on the successes (and failures) of other museum programs. |
|---|---|
| Physical Description: | xiii, 123 pages : illustrations ; 24 cm. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781538118580 1538118580 9781538118573 1538118572 |