Is behavioral economics doomed? : the ordinary versus the extraordinary /
"It is fashionable to criticize economic theory for focusing too much on rationality and ignoring the imperfect and emotional way in which real economic decisions are reached. All of us facing the global economic crisis wonder just how rational economic men and women can be. Behavioral economic...
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| Format: | eBook |
| Language: | English |
| Language Notes: | English. |
| Published: |
Cambridge :
Open Book Publishers,
2012.
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| Series: | OpenBook Publishers
Open Access e-Books |
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| Online Access: | Connect to the full text of this electronic book |
| Summary: | "It is fashionable to criticize economic theory for focusing too much on rationality and ignoring the imperfect and emotional way in which real economic decisions are reached. All of us facing the global economic crisis wonder just how rational economic men and women can be. Behavioral economics -- an effort to incorporate psychological ideas into economics -- has become all the rage. This book by well-known economist David K. Levine questions the idea that behavioral economics is the answer to economic problems. It explores the successes and failures of contemporary economics both inside and outside the laboratory. It then asks whether popular behavioral theories of psychological biases are solutions to the failures. It not only provides an overview of popular behavioral theories and their history, but also gives the reader the tools for scrutinizing them. Levine's book is essential reading for students and teachers of economic theory and anyone interested in the psychology of economics."--Publisher's website. |
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| Item Description: | Electronic resource. |
| Physical Description: | 1 online resource (141 pages) : illustrations. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781906924942 1906924945 9781906924959 1906924953 9781906924966 1906924961 9781906924935 1906924937 |