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Leading the campaign : the President and fundraising in higher education /

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Leading the Campaign provides an overview of campaigns in higher education. It emphasizes the leadership role of college and university presidents, but also provides important insights on the role of volunteers and fundraising professionals. It provides lessons and examples that are relevant to all...

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Bibliographic Details
Main Author: Worth, Michael J. (Author)
Corporate Author: Rowman & Littlefield EBA
Format: eBook
Language:English
Published: Lanham : Rowman & Littlefield Education, A division of Rowman & Littlefield Publishers, Inc., [2017]
Edition:Second edition.
Subjects:
Educational fund raising > United States.
Educational leadership > United States.
State universities and colleges > United States > Finance.
EDUCATION > Administration > General.
EDUCATION > Educational Policy & Reform > General.
Educational fund raising.
Educational leadership.
State universities and colleges > Finance.
United States.
Electronic books.
Online Access:Connect to the full text of this electronic book
Description
Summary:Leading the Campaign provides an overview of campaigns in higher education. It emphasizes the leadership role of college and university presidents, but also provides important insights on the role of volunteers and fundraising professionals. It provides lessons and examples that are relevant to all types of nonprofit organizations.
Physical Description:1 online resource (xiii, 195 pages)
Bibliography:Includes bibliographical references and index.
ISBN:9781475828863
1475828861