Video game marketing : a student textbook /

Bibliographic Details
Main Authors:	Zackariasson, Peter, 1972- (Author), Dymek, Mikolaj (Author)
Corporate Author:	EBSCOhost
Format:	eBook
Language:	English
Published:	Abingdon, Oxon ; New York, NY : Routledge, 2017.
Subjects:	Video games industry. Video games > Marketing. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Item Description:	Electronic resource.
Physical Description:	1 online resource.
Bibliography:	Includes bibliographical references and index.
ISBN:	9781317607472 (electronic bk.) 1317607473 (electronic bk.)