Capital campaigns : strategies that work /

Bibliographic Details
Main Author: Kihlstedt, Andrea (Author)
Corporate Author: ProQuest (Firm)
Format: eBook
Language:English
Published: Burlington, Massachusetts : Jones & Bartlett Learning, [2017]
Edition:Fourth edition.
Subjects:
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • Capital campaigns : more than money
  • Getting ready for the campaign
  • Five essential building blocks of campaign readiness
  • The campaign planning study or fundraising feasibility study
  • Capital campaign staff and committees
  • Readying your board for campaign success
  • Working with external consultants
  • Building the campaign team
  • Foundational elements of your campaign plan
  • Technical elements of your campaign plan
  • Campaign communications
  • Identifying prospective donors
  • Organizing your solicitations
  • Working the quiet phase
  • your largest gifts
  • Soliciting your other insiders
  • Going public
  • The discipline of gratitude
  • Beyond the campaign
  • Campaign troubleshooting.