Cover Image

Marketing management in Africa /

Bibliographic Details
Other Authors: Tesar, George (Editor), Anderson, Steven W., 1956- (Editor), Traore, Hassimi (Editor)
Format: Book
Language:English
Published: New York : Routledge, 2018.
Edition:1 Edition.
Subjects:
Marketing > Africa > 21st century.
Marketing > Africa > Management.
Informal sector (Economics) > Africa.
Africa > Economic conditions.
Description
Physical Description:xxi, 343 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:9781138714380
1138714380
9781138714397
1138714399