Brand love is not enough : a theory of consumer brand relationships in practice /

Personal branding for dummies /
by: Chritton, Susan
Published: (2014)

Touch : building your brand in the experience economy /
by: Dietzel, Jörg, 1961-
Published: (2020)

Visual branding : a rhetorical and historical analysis /
by: McQuarrie, Edward F., et al.
Published: (2016)

Uber-branding : how to create desire beyond utility, value or reason.
Published: (2016)

Charity water, trends and brand imperatives.
Published: (2015)

Detroit venture partners, customer data, and branding.
Published: (2013)

Me, incorporated? personal branding & the meaning of work.
Published: (2017)

Brand, meet story : how to create engaging content to win business and influence your audience /
by: Pemberton Levy, Heather
Published: (2016)

The physics of brand : understand the forces behind brands that matter /
by: Keller, Aaron, et al.
Published: (2016)

Energy branding : harnessing consumer power /
by: Larsen, Friðrik
Published: (2017)

The language of branding : theories, strategies and tactics /
by: Lerman, Dawn, et al.
Published: (2018)

Branding the nation, the place, the product /
Published: (2018)

Ingredient branding : making the invisible visible /
by: Kotler, Philip
Published: (2010)

Audio branding : using sound to build your brand /
by: Minsky, Laurence, et al.
Published: (2017)

Going viral, positioning and brand marketing.
Published: (2013)

Developing brands with qualitative market research /
by: Chandler, Jon
Published: (2010)

Digital branding : a complete step-by-step guide to strategy, tactics, tools and measurement /
by: Rowles, Daniel
Published: (2018)

Customer experience branding : driving engagement through surprise and innovation /
by: Gad, Thomas
Published: (2016)

Strategic branding.
Published: (2016)

Brand meaning : meaning, myth and mystique in today's brands /
by: Batey, Mark
Published: (2016)

Holistic approaches to brand culture and communication across industries /
Published: (2018)

The brand marketing book : creating, managing, and extending the value of your brand /
by: Marconi, Joe
Published: (2000)

The new frontier of - branding.
Published: (2015)

Strategic brand management.
Published: (2016)

Public relations, branding and authenticity : brand communications in the digital age /
by: Rees, Sian (Associate professor)
Published: (2020)

Creating a brand identity : a guide for designers /
by: Slade, Catharine
Published: (2016)

Bella, millennials, and brand repositioning.
Published: (2014)

International corporate brand management : evaluating standardized corporate branding across countries /
by: Meierer, Markus
Published: (2011)

Branded : tell your story, build relationships, and empower learning /
by: Sheninger, Eric C., et al.
Published: (2017)

User generated branding : integrating user generated content into brand management /
by: Arnhold, Ulrike
Published: (2010)

Brands with a conscience : how to build a successful and responsible brand /
Published: (2016)

Competitive branding strategies : managing performance in emerging markets /
by: Rajagopal, 1957-
Published: (2019)

Branding as communication /
by: Barnes, Susan B.
Published: (2017)

Sustainable branding : ethical, social, and environmental cases and perspectives /
Published: (2021)

Brand management : an introduction through storytelling /
by: Mogaji, Emmanuel
Published: (2021)

Experiential marketing : a practical guide to interactive brand experiences /
by: Smilansky, Shaz
Published: (2018)