Brand love is not enough : a theory of consumer brand relationships in practice /
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| Corporate Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
New York :
Routledge,
2018.
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| Online Access: | Connect to the full text of this electronic book |
| Item Description: | Includes index. Electronic resource. |
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| Physical Description: | 1 online resource. |
| ISBN: | 9781351707312 1351707310 |