Rhetorical theory and praxis in the business communication classroom /

Bibliographic Details
Corporate Author: ProQuest (Firm)
Other Authors: Getchell, Kristen M. (Editor), Lentz, Paula (Editor)
Format: eBook
Language:English
Published: New York, NY : Routledge, 2019.
Subjects:
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • From copper plate books to Gmail templates: a critical and historical approach to business communication genres / Marcy Leasum Orwig
  • Inventio through praxis: connecting competencies with the canon / Jacob D. Rawlins
  • Rhetorical grammar in the business communication classroom: cultural capital vs. privileged rhetoric / Paula Lentz
  • Examining the role of the writer's self in business communication pedagogy / Holly Lawrence
  • Invention in business communication and community-based projects / Danica L. Schieber
  • The occasion to post: connecting Kairos to entrepreneurship in an MBA business writing blog assignment / Kristen Getchell
  • It's complicated: the white paper as exemplar within complexes of rhetorical delivery / Matthew R. Sharp
  • Expressing accountability and organizational ethos: business dress as visual rhetoric / Valerie Creelman
  • Theorizing the role of big data visualization: moving visuals from delivery to invention / Dale Cyphert.