Pricing analytics : models and advanced quantitative techniques for product pricing /

Bibliographic Details
Main Author: Paczkowski, Walter R. (Author)
Corporate Author: Taylor & Francis
Format: eBook
Language:English
Published: New York : Routledge, 2018.
Edition:1 Edition.
Subjects:
Online Access:Connect to the full text of this electronic book

MARC

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505 0 |a Preface -- Introduction -- Elasticities : background and concept -- Elasticities ¿ their use in pricing -- Stated preference models -- Conjoint analysis -- Discrete choice models -- Maxdiff models -- Other stated preference methods -- Price segmentation -- Price segmentation: basic models -- Price segmentation: advanced models -- Big data and econometric models -- Working with big data -- Big data and nonlinear prices -- References. 
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