http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
practical guide to fundraising for small museums
maximizing the marketing-development connection
This book covers traditional fundraising strategies, but approaches them from a new point of view and provides tips and sample ideas all along the way for small and mid-sized museums to implement a successful development plan. Complete with sample forms, it is a must-have for every museum development professional, volunteer and student.
The marketing-development connection -- Transactions -- Giving and mission -- Stewardship -- Survival -- Capital campaign -- A development writing toolkit -- Final thoughts -- Donor bill of rights.
Includes bibliographical references and index.