Contextual brand valuation : from fundamental issues and analysis of the state of the art to a systematic integrated approach to brand and intellectual property (e)valuation /

Customize the brand : make it more desirable and profitable /
by: Nilson, Torsten H., 1949-
Published: (2003)

Designing brand identity : an essential guide for the whole branding team /
by: Wheeler, Alina
Published: (2013)

From brand vision to brand evaluation : strategically building and sustaining brands /
by: De Chernatony, L. (Leslie)
Published: (2001)

From brand vision to brand evaluation : the strategic process of growing and strengthening brands /
by: De Chernatony, L. (Leslie)
Published: (2010)

From brand vision to brand evaluation : the strategic process of growing and strengthening brands /
by: De Chernatony, L. (Leslie)
Published: (2006)

From brand vision to brand evaluation : the strategic process of growing and strengthening brands /
by: De Chernatony, L. (Leslie)
Published: (2010)

Before the brand : creating the unique DNA of an enduring brand identity /
by: Perry, Alycia
Published: (2003)

Clearing a path for the unregistrables : enforcement of trademarks that cannot be registered /
by: Lalonde, Anne Gilson
Published: (2015)

Trademark Modernization Act of 2020 : report (to accompany H.R. 6196).
Published: (2020)

Inclusive branding : the why and how of a holistic approach to brands /
by: Schmidt, Klaus, 1946-
Published: (2002)

Brands : a selected and annotated bibliography /
by: Uhr, Ernest B.
Published: (1971)

Lovemarks : the future beyond brands /
by: Roberts, Kevin, 1949-
Published: (2004)

Lovemarks : the future beyond brands /
by: Roberts, Kevin, 1949-
Published: (2006)

The Trade-mark reporter.
Published: (1911)

Brand aid : an easy reference guide to solving your toughest branding problems and strengthening your market position /
by: VanAuken, Brad
Published: (2003)

Introduction to trade mark law in the Benelux /
by: Mak, Willem
Published: (1982)

Great American brands : the success formulas that made them famous /
by: Cleary, David Powers
Published: (1981)

Defending the brand : aggressive strategies for protecting your brand in the online arena /
by: Murray, Brian H., 1968-
Published: (2004)

New Mexican trade-mark law.
Published: (1929)

Trade-mark law of China.
Published: (1930)

Trademarks, brands and competitiveness /
Published: (2010)

From brand vision to brand evaluation : the strategic process of growing and strengthening brands /
by: De Chernatony, L. (Leslie)
Published: (2010)

The international brand valuation manual : a complete overview and analysis of brand valuation techniques, methodologies and applications /
by: Salinas, Gabriela
Published: (2009)

The Pocket Legal Companion to Trademark : a User-Friendly Handbook on Avoiding Lawsuits and Protecting Your Trademarks /
by: Wilson, Lee
Published: (2012)

Global brand integrity management : how to protect your product in today's competitive environment /
by: Post, Richard S.
Published: (2008)

The scope and limits of protection for distinctive signs against the community design : the application and implications of Art. 25 (1) (e) of the Community Designs Regulation /
by: Kolasa, Magdalena
Published: (2012)

Brand strategy /
by: Murphy, John M., 1944-
Published: (1990)

Private labels, brands, and competition policy : the changing landscape of retail competition /
Published: (2009)

The effects of trademark rights on the East African common market : concocting an appropriate East African community trade mark model based on the European trade mark system /
by: Jaconiah, Niteleka Jacob Nichaenzi
Published: (2012)

Proving ownership online ... and keeping it : the Internet's impact on trademark use and coexistence /
by: Lalonde, Anne Gilson, et al.
Published: (2014)

"You should put that on a t-shirt" : the doubtful status of promotional material in trademark law /
by: Lalonde, Anne Gilson, et al.
Published: (2016)

Brands and branding /
Published: (2004)

Defending your brand against imitation : consumer behavior, marketing strategies, and legal issues /
by: Zaichkowsky, Judith Lynne, 1951-
Published: (1995)

The Cambridge handbook of international and comparative trademark law /
Published: (2020)

21C hit design, hit brand & logo /
Published: (2008)

Academic brands : distinction in global higher education /
Published: (2022)