Cover Image

Pricing credit products /

Bibliographic Details
Main Author: Phillips, Robert L. (Robert Lewis), 1955- (Author)
Format: Book
Language:English
Published: Stanford, California : Stanford Business Books, an imprint of Stanford University Press, [2018]
Subjects:
Consumer credit.
Loans.
Credit.
Pricing.
Table of Contents:
  • The consumer credit market
  • Credit risk
  • Incremental loan profitability
  • The fundamentals of price response
  • Estimating price response
  • Pricing segmentation
  • Optimizing prices
  • Behavioral economics and credit pricing.