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Conducting survey research : a practical guide /

Bibliographic Details
Main Authors: Fogli, John (Author), Herkenhoff, Linda (Author)
Corporate Author: ProQuest (Firm)
Format: eBook
Language:English
Published: New York, NY : Business Expert Press, 2018.
Edition:First edition.
Series:Quantitative approaches to decision making collection.
Subjects:
Surveys > Methodology.
Questionnaires.
Sampling (Statistics)
Social surveys > Methodology.
Electronic books.
Online Access:Connect to the full text of this electronic book
Table of Contents:
  • Survey research overview
  • Survey administration
  • Item scaling
  • Questionnaire design
  • Sampling
  • Data analysis
  • Survey reporting.