rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Case studies in sport communication
    sub title: you make the call
  name:
    name part: Rentner, Terry L.
    role:
      role term: editor.
  name:
    name part: Burns, David P.
    role:
      role term: editor.
  name:
    name part: Taylor & Francis
  type of resource: text
  genre: bibliography
  genre: Electronic books.
  origin info:
    place:
      place term: nyu
    date issued: 2019
    copyright date: 2019
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource.
  table of contents: "There's no media plan for the first gay player in the NFL": a case study of the Saint Louis Rams drafting Michael Sam / Karen L. Hartman -- Civic recovery in the aftermath of a hockey crisis: analyzing a strategic communication response to the Vancouver Stanley Cup riot / Derek Moscato -- Patching a crisis with CSR: how the NFL fumbled its handling of domestic violence / Chelsea L. Woods -- Explaining sports fans' recognition of sponsors using the elaboration likelihood model / James Pokrywczynski -- Coming home: the Los Angeles Rams connect to past to build future / Jean Kelso Sandlin -- Should the team hire the controversial, but successful head coach?: a case study of John Calipari and the ability to contribute to winning / John A. Fortunato -- To create our own legacy: Penn State football players' rhetorical response to the NCAA sanctions during the Sandusky scandal / Rebecca A. Alt -- Life after signing: the recruiting process as a resource of college football players' socialization / Gregory A. Cranmer, Richard Yeargin, & John S. W. Spinda -- Broadcast yourself and multiply your revenue: Benfica TV case study / Fernando Vannier Borges -- Roping off the ring: how a series of employee deaths coerced the WWE into an enforced wellness policy through the contingency theory of accommodation / Jack V. Karlis -- Does the NFL still own Sundays?: the rebranding of the NFL following the domestic abuse crisis / Kelsey R. Rentner & Terry L. Rentner -- Drafting like a king: daily fantasy sports websites in crisis / Cory Hillman -- What did Ryan Lochte do?: bouncing back from an international crisis / Nicola Corbin & Anne Bialowas -- Challenging a boy's club: reputation management and the case of women's pay inequity in professional sport / Terry L. Rentner & David P. Burns -- A failure to defend against cyberbullying: examining the organization's competency in standing up for its members / Anne Bialowas & Nicola Corbin -- Topsy-turvy times: the impact of political and soci…
  note: edited by Terry L. Rentner, Ph.D., David P. Burns, Ph.D.
  note: Electronic resource.
  note: Includes bibliographical references and index.
  subject:
    geographic code: n-us---
  subject:
    topic: Mass media and sports
    geographic: United States
  subject:
    topic: Communication in sports
  subject:
    topic: Athletes
    geographic: United States
    topic: Public opinion
  subject:
    topic: Sports
    topic: Social aspects
    geographic: United States
  classification: GV742 .C38 2019
  classification: 070.4/49796
  related item:
    identifier: (DLC) 2018013262
  identifier: 9781315189833 (electronic bk.)
  identifier: 1315189836 (electronic bk.)
  identifier: 9781138729520
  identifier: 1138729523
  identifier: 9781138729537
  identifier: 1138729531
  identifier: http://proxy.library.tamu.edu/login
  record info:
    record content source: NhCcYBP
    record creation date: 181012
    record change date: 20190416184512.0
    record identifier: in00003998426