rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Branded
    sub title: tell your story, build relationships, and empower learning
  name:
    name part: Sheninger, Eric C.
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: Rubin, Trish
    name part: 1952-
    role:
      role term: author.
  name:
    name part: EBSCOhost
  type of resource: text
  genre: bibliography
  genre: Electronic books.
  origin info:
    place:
      place term: cau
    date issued: 2017
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource.
  table of contents: From brand to 'branded' -- In the zone for branded design -- Developing a branded leadership presence -- Launching your branded strategic plan -- Sustaining branded innovation -- Communicating with branded leadership tools -- Keeping up with the digital joneses -- Return on investment in the branded school community.
  note: Eric Sheninger and Trish Rubin.
  note: Electronic resource.
  note: Includes bibliographical references and index.
  subject:
    topic: Educational leadership
    topic: Marketing
  subject:
    topic: Branding (Marketing)
  classification: LB2806 .S44 2017
  classification: 371.2
  related item:
    title info:
      title: Branded
    name:
      name part: Sheninger, Eric C.
    origin info:
      publisher: San Francisco, CA : Jossey-Bass, 2017
    identifier: (DLC) 2016053479
  identifier: 9781119244585
  identifier: 1119244587
  identifier: 9781119244578
  identifier: 1119244579
  identifier: 9781119244561
  identifier: 2017003564
  identifier: http://proxy.library.tamu.edu/login
  record info:
    record content source: NhCcYBP
    record creation date: 170125
    record change date: 20260612162120.2
    record identifier: in00003996984