Customer-centricity : the new path to product innovation and profitability /

Bibliographic Details
Main Author:	Valls, Josep-Francesc (Author)
Format:	Book
Language:	English
Published:	Newcastle upon Tyne, UK : Cambridge Scholars Publishing, [2018]
Subjects:	Marketing > Data processing. Customer services.

Description
Physical Description:	vi, 150 pages : illustrations ; 22 cm.
Bibliography:	Includes bibliographical references (pages [145]-150).
ISBN:	1527515877 9781527515871