rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Identity constructions in bilingual advertising
    sub title: a critical analysis
  name:
    name part: Li, Songqing
    name part: 1972-
    role:
      role term: creator
    role:
      role term: author.
  name:
    name part: Taylor & Francis
  type of resource: text
  genre: bibliography
  genre: Electronic books.
  origin info:
    place:
      place term: enk
    date issued: 2018
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: remote
    extent: 1 online resource.
  table of contents: Introduction: English, advertising and identity -- Theoretical preliminaries: ideology, practice and agency -- Towards critical research into identity constructions -- The critical-cognitive approach -- Chinese-English bilingual advertisements as data -- The construction of modern identity -- The representation of gender -- National identity of contemporary China -- Conclusions.
  note: Songqing Li.
  note: Electronic resource.
  note: Includes bibliographical references and index.
  subject:
    topic: Language and languages in advertising
  subject:
    topic: Identity (Psychology)
  subject:
    topic: English language
    topic: Social aspects
    geographic: Foreign countries
  classification: HF5821.5 .L5 2018
  classification: 659.101/4
  related item:
    title info:
      title: Identity constructions in bilingual advertising
    name:
      name part: Li, Songqing, 1972-
    origin info:
      publisher: London ; New York, NY : Routledge, 2018
    identifier: (DLC) 2018019995
  related item:
    title info:
      title: China perspectives series
  identifier: 9780429447716
  identifier: 042944771X
  identifier: 9781138330689
  identifier: 113833068X
  identifier: http://proxy.library.tamu.edu/login
  record info:
    record content source: NhCcYBP
    record creation date: 180824
    record change date: 20190416184226.0
    record identifier: in00003992479