Restaurant, food & beverage market research handbook 2020-2021 /
"With a thorough and in-depth analysis of the $800 billion restaurant and foodservice industry, this handbook provides consumer spending data, market forecasts, trends assessments for all segments, and more. The trends assessments include discussions of consumer behavioral trends, menu trends,...
| Main Authors: | , |
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| Format: | eBook |
| Language: | English |
| Published: |
Miramar, FL :
Richard K. Miller & Associates,
[2020]
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| Edition: | 18th edition. |
| Series: | RKMA market research handbook series.
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| Subjects: | |
| Online Access: | Connect to the full text of this electronic book |
| Summary: | "With a thorough and in-depth analysis of the $800 billion restaurant and foodservice industry, this handbook provides consumer spending data, market forecasts, trends assessments for all segments, and more. The trends assessments include discussions of consumer behavioral trends, menu trends, daypart analysis (including snacks and late-night), and more. Comprehensive demographic data for all dayparts at full-service and quick-service restaurants, as well as an analysis of restaurant spending in each state and dining statistics for metropolitan areas are provided. The handbook assesses consumer spending when dining out, discusses restaurant strategies for sales growth, and identifies market opportunities brought on by changing consumer behaviors. Restaurant, Food & Beverage Market Research Handbook 2020-2021 includes content from The Beverage Market Research Handbook, previously published as a separate reference handbook by RKMA. Over 900 website links are included in the handbook to guide you to additional resources." -- Publisher, report detail page. |
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| Physical Description: | 1 online resource (563 pages) : illustrations |
| Bibliography: | Includes bibliographical references (pages 544-545, 555-563). |
| ISBN: | 9781577832874 1577832876 |
| ISSN: | 2472-5250 |