Consumer marketing 2020-2021 /

Bibliographic Details
Main Authors:	Miller, Richard K. (Richard Kendall), 1946- (Author), Washington, Kelli D. (Author)
Format:	eBook
Language:	English
Published:	Miramar, FL : Richard K. Miller & Associates, [2020]
Edition:	6th Edition.
Series:	RKMA market research handbook series.
Subjects:	Marketing > United States. Marketing > United States > Statistics. Statistics. Handbooks and manuals. Electronic books.
Online Access:	Connect to the full text of this electronic book

Description
Physical Description:	1 online resource (313 pages)
Bibliography:	Includes bibliographical references (pages 304-313).
ISBN:	9781577832775 1577832779
ISSN:	2472-4920